Edexcel A Level Business Theme 3 - 3.4.1 Corporate influences

This lesson introduces learners to corporate influences in business, with a particular focus on short-termism vs long-termism, we start with a recap to ensure students remember CPA, then go on to look at how short term and long term views influence decision making. 
 
We analyse evidence based and subjective decision making before looking at a concise case studyon Rolls Royce and understanding what makes them a long termist business, this study can be used as a class reading task or group, with a discussion to follow. A research task and box plenary to finish with.
 
Colourful, concise and engaging slides! 
 
Thank you